With small businesses making up around 90% of the global industry and generating nearly half of worldwide GDP, adopting the right AI solutions can cut costs, boost productivity, and help businesses compete more effectively. From marketing and customer service to content creation and data analytics, we assembled a few AI tools small business owners should be paying attention to in 2025.
Top 5 AI Tools Small Businesses Should Consider Using
Adobe Express – AI for Small Business Marketing
Adobe Express offers easy-to-use design tools for creating graphics, videos, and branded assets. It’s powered by Adobe’s Firefly AI engine, which uses licensed data, making it a safe choice for businesses concerned about copyright compliance.
Descript – AI Video Editing Made Simple
Descript lets you edit video by editing the transcript—no complex editing software required. It’s ideal for small businesses creating marketing videos, with features like AI voice cloning, filler word removal, and automatic captions.
Freshdesk Freddy AI Copilot – AI for Customer Support
Freddy is a virtual support agent that can resolve customer queries, escalate tickets, and even issue refunds. It also generates FAQs and knowledge base content, helping small businesses provide round-the-clock customer service at a fraction of the cost.
Salesforce Agentforce Assistant – AI CRM for Small Businesses
This tool makes customer data accessible through natural language queries. It can suggest sales opportunities, draft follow-up emails, and update records, making it especially valuable for business owners managing multiple customer relationships.
Microsoft 365 Copilot – AI Productivity for Small Businesses
Microsoft 365 Copilot integrates directly into Word, Excel, Outlook, and Teams. It can summarize meetings, generate presentations, draft emails, and analyze spreadsheets, helping small teams do more with less time.
Additional AI Tools Every Small Business Owner Should Know
- Buffer – Social media management with AI post suggestions.
- Canva Magic Studio – AI-powered design for social graphics and videos.
- Grammarly – Writing and grammar assistance across apps and browsers.
- Jasper – AI copywriting for ads, blogs, and marketing content.
- LiveChat – Automated website chatbots for lead capture and customer service.
- Mailchimp – AI-enhanced email marketing campaigns.
- Monday – AI project management and real-time workflow insights.
- Otter – Automated meeting notes and summaries.
- Sage Copilot – AI-powered accounting for bookkeeping and payments.
- Shopify Sidekick – AI e-commerce assistant for product descriptions and insights.
- Tableau Pulse – AI data analytics for non-technical teams.
- Sprout Social – Social listening and automated content suggestions.
- Tidio – AI-driven chatbots for sales and support.
- Wix AI Website Builder – Website creation powered by prompts.
- Xero – AI-driven accounting software for small businesses.
How Small Businesses Can Start Using AI Tools
Adopting AI doesn’t mean implementing everything at once. Start small—choose one or two tools that directly support your current goals, whether that’s automating customer service, improving marketing, or streamlining back-office work. Over time, you can expand your AI toolkit to cover more aspects of your business.
If you’d like expert guidance on which AI tools will have the biggest impact for your business, you can book a 1-on-1 consulting call with RAIZOR. In just 60 minutes, we’ll help you identify opportunities, share actionable steps, and provide a follow-up report with tailored recommendations.
